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Why you can't afford to avoid using Direct Mail in your marketing strategy.

Thursday 1st June 2017

We often believe things that seem plausible without really doing our research. You would be forgiven to believe that social media, the most recent surge of advertising is the sure fire way to promote your business now. After all it costs next to nothing, it's easy and you can see the results. Despite the undoubted trend in social media, there is a place for print in your marketing strategy which the internet can never replace. Many companies today have completely ditched the use of any marketing that isn't online. However, whether your opinion sways in favour of either print or online advertising - if you want effective results from your advertising the best way to see results is to use both…

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How can I be sure my leaflets are being delivered?

Monday 1st May 2017

Understanding our distribution procedure. At Bristol Leaflet Delivery we distribute for dozens of high profile clients across the region. We frequently welcome new clients and are always happy to chat through any questions you may have. A common concern for new clients is, as above "how can I be sure my leaflets are being delivered"? It's a great question to ask! After all, clients will spend a fair amount of time and expense planning a leaflet drop. From planning, design, and printing costs to the final execution of delivery. It's a thorough process and one that our clients deserve to get right, first time! Our company procedure for making sure leaflets go through letterboxes are stringent, and have been developed over the…

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Top 10 Design Tips for an Effective Leaflet

Saturday 1st April 2017

"On average, 5 times as many people read the headline as read the body copy. When you have written your headline, you have spent 80p out of your pound." - David Ogilvy With the digital world pervading our lives more than ever, it's not uncommon to think that leaflet distribution is a thing of the past. However, knowing the ins and outs of this industry - leaflets are very much proving still to be a viable approach to gaining customers and brand awareness. You may have had a failed door drop campaign yourself, or feel irritated by flyers altogether. This would likely put you off the idea of using a door drop service, and who can blame you if it's cost you…

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